COD Confirmation

Best Practices for running a COD confirmation campaign

What to do:

• Always confirm orders with at least 2 nudges.

• Include an address confirmation option.

How to do:

1. Immediately after the order: Ask to confirm COD order and shipping address.

2. 6 hours later: Reminder to confirm with urgency ("Limited stock").

Why this works:

• Reduces RTOs by confirming buyer intent.

• Fixes failed deliveries due to address issues.

Sample templates for a COD confirmation campaign

Immediately after the order

6 hours later