Use WhatsApp
After setting up your WhatsApp Business API, the next step is to explore key features that enhance customer engagement and automation. Below are the core functionalities of WhatsApp on QuickReply, each linked to a detailed guide.
WhatsApp templates are pre-approved message formats used for sending business-initiated messages outside the 24-hour customer window. They allow businesses to send notifications like order confirmations, reminders, and updates. Learn more.
A WhatsApp conversation is an interaction between a business and a customer, categorized as either user-initiated or business-initiated. Conversations determine pricing and messaging limits. Learn more
WhatsApp broadcasts enable businesses to send bulk messages to multiple recipients without requiring them to save the business number. This is useful for promotions, updates, and announcements. Learn more
WhatsApp journeys are advanced automation workflows that guide customers through a series of interactions, ensuring personalized engagement based on responses and actions. Learn more
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