What to do:
Segment inactive leads.
Nudge based on inactivity length.
How to do:
30 days: Friendly nudge with value reminder.
60 days: Incentive to re-engage.
90 days: Last-chance or FOMO campaign.
Why this works:
Reclaim dormant users.
Adds long-tail ROI to lead acquisition.
Last updated 6 months ago