# CSAT & Feedback Collection

## Best Practices for running CSAT & feedback collection campaigns

**What to do:**

* Collect right after key interactions.
* Use short formats.

**How to do:**

1. **Immediately after resolution/delivery**: Ask for CSAT via emoji or stars.
2. **If no reply in 24 hrs:** Follow-up with a reminder.

**Why this works:**

* Identifies service gaps quickly.
* Fuels support, marketing, and product loops.

## Best Practices for running CSAT & feedback collection campaigns

<div><figure><img src="https://1325107618-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FePPO97Ju334NhhCzTEZP%2Fuploads%2Fgit-blob-d4373021fe7623b8eece4680b7413d8e779309d2%2FCSAT%20%26%20Feedback%20Collection%201.png?alt=media" alt="" width="375"><figcaption><p><strong>Immediately after resolution/delivery</strong></p></figcaption></figure> <figure><img src="https://1325107618-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FePPO97Ju334NhhCzTEZP%2Fuploads%2Fgit-blob-1e74b8b19a2c318f6bce9a573886a7e7590f3bd9%2FCSAT%20%26%20Feedback%20Collection%202.png?alt=media" alt="" width="375"><figcaption><p><strong>If no reply in 24 hrs</strong></p></figcaption></figure></div>