# Shopify Users

If Shopify is integrated with QuickReply, users are shown **bots** in AI Builder.

This page gives an overview of what Shopify users see in AI Builder and helps you understand when to use **pre-trained bots** and when to use **custom bots**.

### What Shopify users see in AI Builder

In AI Builder, Shopify users can switch between bot channels from the top bar:

* **Webchat bot**
* **WhatsApp bot**
* **Instagram bot**

Based on the selected channel, the screen shows bot-related sections such as:

* **Pre-trained bots**
* **Custom bots**
* **FAQs**

### Pre-trained bots vs Custom bots

AI Builder gives Shopify users two ways to get started with bots.

#### Pre-trained bots

Pre-trained bots are **ready-made playbook templates** that can be deployed with minimal customization.

Use pre-trained bots when you want to:

* get started quickly
* launch common customer journeys faster
* make only minimal changes before deployment

To learn more, see [**Pre-trained bots**](/product-modules/ai-builder/shopify-and-non-shopify-bots/pre-trained-bots.md).

#### Custom bots

Custom bots are **playbooks built from scratch using nodes**.

Use custom bots when you want to:

* build your own bot flow from scratch
* create a more tailored experience
* design bot journeys using nodes

To learn more, see [**Custom bots**](/product-modules/ai-builder/shopify-and-non-shopify-bots/custom-bots.md).

#### FAQs

The **FAQs** section is not enabled by default.

If it is not configured on your account, **Kindly contact <support@quickreply.ai> .**


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