Whatsapp Catalog

What is a Whatsapp Catalog?

How it works on QuickReply Platform? The Catalog tab connects a Meta Catalog to your WhatsApp channel so products can be browsed and ordered inside a WhatsApp conversation. Products are published to Meta Commerce Manager from one of two sources: a connected Shopify store, or an XLSX file you upload. ℹ️ Note: A Meta Catalog must be assigned to your WhatsApp channel before products can be synced. Accounts connected before this feature was released must reconnect WhatsApp to assign a catalog.

⚠️ Warning: During WhatsApp onboarding or reconnection, set the catalog vertical to Commerce. The default value is Generic, which does not support product syncing.

Product Sources

Source	Requirement
Shopify	An active Shopify integration on the account
XLSX upload	A product file matching the required field format

The source is determined by your account configuration. Shopify accounts see a Shopify connection card on the Catalog tab; all other accounts see an upload card.

Prerequisites

• WhatsApp channel connected, with a Meta Catalog assigned during onboarding or reconnection

• Catalog vertical set to Commerce

• For Shopify accounts: an active Shopify integration

• For XLSX accounts: product data exportable to XLSX in the required format

Accessing the Catalog Tab

Navigate to Settings → Channels → WhatsApp → Catalog.

Configuration Paths

• Shopify Account Connection — connect a Shopify store catalog and select which products to sync

• Non-Shopify Account Configuration — upload, map, and validate an XLSX product file

For a field-level breakdown of how the two paths differ, see Shopify vs Non-Shopify.

Post-Connection Behavior

Behavior after the catalog is connected is identical for both sources, except where noted:

• Synced products are listed on the Catalog tab with the product count, Catalog ID, and last synced timestamp

• Products take 15–20 minutes to appear in the WhatsApp catalog while Meta processes and publishes them

• Shopify only: product data is re-synced from Shopify to Meta daily at 3:00 AM

⚠️ Warning: Disconnecting a Meta Catalog is not available in the platform interface. Submit a disconnection request to your customer success representative.